Live Webinar 7/10/2019: Gift Acknowledgements

Live Webinar: Building A High Revenue Major Gift Program 1/30/2017
Educating Fundraisers in the 21st Century


LIVE WEBINAR
The Art and Science of Effective Gift Acknowledgements


When: Wednesday, July 10, 2019 -- Broadcast from 10:00-11:00AM

Hosted discussion and networking until 11:30AM
Earns 1.0 CFRE Credit

The AFP Golden Gate Live Webinars are free of charge, but register in advance. This webinar is also available for individual viewing from AFP International at the cost of $79 for AFP members.

CLICK LOCATION TO REGISTER

East Bay Community Foundation James Irvine Conference Center @ 353 Frank H. Ogawa Plaza in Oakland 94612 | Chapter Member Host: Michaela Hayes, Director, Corporate & Foundation Relations, Alameda Health System Foundation

Sanford Institute of Philanthropy, JFK University @ 100 Ellinwood Way in Pleasant Hill 94523 | Chapter Member Host: Solomon Belette, Director, Sanford Institute of Philanthropy

Click to download the full 2019 Live Webinar Series


DESCRIPTION

We all know that thanking donors is important, but how and when should we be thanking donors? How do different approaches to acknowledgements make people feel, and how does that impact future engagement?

In this session, we’ll explore the latest research into donor behavior and effective gift acknowledgements with special attention given to the recent groundbreaking findings of Jen Shang and Adrian Sargeant. You’ll come away with practical takeaways to help you craft thank yous that are both impactful and memorable!

In this session, participants will learn:

  • The connection between thanking and retaining donors
  • What donors want out of the communications we send them
  • The ways in which surveys can play a role in thanking donors
  • The enlightening results of several gift acknowledgement experiments


Presenter:  Steven Shattuck got his start in the nonprofit sector producing fundraising videos and other digital content for organizations like Butler University, Girl Scouts, Christian Church (Disciples of Christ) and the American Heart Association. Steven volunteers his time on the Project Work Group of the Fundraising Effectiveness Project and the Study Fundraising Steering Group at the Hartsook Centre for Sustainable Philanthropy at Plymouth University. He is also an AFP Professional Development committee member. Steven has contributed content to the National Council of Nonprofits, AFP, NTEN and Nonprofit Hub, and is a frequent conference speaker, having spoken at AFP International, NAYDO, Cause Camp, ADRP, the Nonprofit Storytelling Conference, and Planet Philanthropy to name a few. He is a co-author of Fundraising Principles and Practice: Second Edition. In 2015, he co-founded Launch Cause, a registered 501(c)(3) not-for-profit organization dedicated to helping emerging nonprofit organizations in the Indianapolis area enhance the impact of their work.

 

Thank You to Our 2019 Live Webinar Series Presenting Partners

                                                                         
                                                         

       
 
              
When
7/10/2019 10:00 AM - 11:30 AM

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