Live Webinar 3/7/2018: Raise & Retain w/ Your Newsletter

Live Webinar 3/7/2018: Raise & Retain w/ Your Newsletter
Educating fundraisers in the 21st century.


LIVE WEBINAR
How to Raise Money and Retain Donors with Your Newsletter

When: Wednesday, March 7, 2018 -- Broadcast from 10:00-11:00AM
Hosted discussion and networking until 11:30AM
Earns 1.0 CFRE Credit

The AFP Golden Gate Live Webinars are free of charge, but please register in advance. This webinar is also available for individual viewing from AFP International at the cost of $79 for AFP members and $179 for the general community.

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DESCRIPTION

Identifying and moving donors through a journey that will inspire them to leave a gift in their Will is the bedrock of a successful legacy giving program. With many competing priorities, this process can, at times, feel overwhelming and difficult to execute.

Learn the tested, proven model for creating a printed newsletter that delights your donors, retains your donors, and raises money! Steven Screen will summarize what he’s learned in 25 years of creating money-raising newsletters for national and local nonprofits. You’ll learn the best format to use, what to include and not include, how to structure your stories, and the design elements that matter (and the ones that don’t).



Presenter Steve Screen

Steven Screen is a 2nd-generation Fundraiser who grew up on the yin of data and the yang of storytelling. He’s Co-Founder of Better Fundraising, Host of the Fundraising is Beautiful podcast with Jeff Brooks, and a past winner of the “Direct Mail Package Of The Year” award. His superpower is summarizing things.

 

Thank You to Our 2018 Live Webinar Series Presenting Partners

When
3/7/2018

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