How to Raise Money and Retain Donors with Your Newsletter
When: Wednesday, March 7, 2018 -- Broadcast from 10:00-11:00AM
The AFP Golden Gate Live Webinars are free of charge, but please register in advance. This webinar is also available for individual viewing from AFP International at the cost of $79 for AFP members and $179 for the general community.
Hosted discussion and networking until 11:30AM
Earns 1.0 CFRE Credit
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Registration links and locations to follow
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and moving donors through a journey that will inspire them to leave a gift in
their Will is the bedrock of a successful legacy giving program. With many competing
priorities, this process can, at times, feel overwhelming and difficult to
the tested, proven model for creating a printed newsletter that delights your
donors, retains your donors, and raises money! Steven Screen will
summarize what he’s learned in 25 years of creating money-raising newsletters
for national and local nonprofits. You’ll learn the best format to use,
what to include and not include, how to structure your stories, and the design
elements that matter (and the ones that don’t).
Presenter Steve Screen
Steven Screen is a 2nd-generation Fundraiser who grew up on the yin of
data and the yang of storytelling. He’s Co-Founder of Better
Fundraising, Host of the Fundraising is Beautiful podcast with Jeff
Brooks, and a past winner of the “Direct Mail Package Of The Year”
award. His superpower is summarizing things.
Thank You to Our 2018 Live Webinar Series Presenting Partners